Commercial · AI · 2025

Bugatti

Dir. R. Lustig AI Commercial Tel Aviv
Direction

The goal was simple: make something that looks like it belongs on television. No surreal transitions, no AI-gimmick effects. Just raw performance energy captured through motion, light, and timing. Every frame was built to feel like it could have been shot on location. The focus was realism and momentum. The kind of commercial where you forget you're watching AI.

Includes
Commercial Video ×1
Bugatti — Commercial 2025